How to Choose the Right Ecommerce Platform for Your Business

Ecommerce – a multi billion dollar industry! And being a brand in the market, an eCommerce presence is a must to remain competitive in this rapidly expanding market because consumers prefer to purchase online.

Let’s start with an amazing prediction,

• Statista has estimated that global retail eCommerce sales will exceed $4.1 trillion in 2024 and are projected to surpass $8 trillion by 2027.
• Forbes reported that eCommerce users are expected to reach 501.6 million by 2029

You never want customers to visit the store and abandon the card due to bad performance. This is where choosing the right e-commerce platform keeps the visitor engaged with your store and lowers the possibility of abandoning the card.

With Shopify development services experts, you can rest assured of making a reliable choice. We know choosing the right eCommerce platform is a challenge, so we have compiled a guide to help you make the right choice for your business.

This is indeed a huge number that shows the importance of eCommerce website development. Today we have many eCommerce platforms available in the market and all thanks to advanced technology.

Let’s get started!

Don’t forget to check out our comprehensive blogs on:

• Top Ecommerce Platforms Compared: Choosing the Right One for Your Business
• Unlocking the Power of Ecommerce: How Our Magento Development Services Can Transform Your Online Store

What Is An eCommerce Platform?

In simple terms, an eCommerce platform is a software solution that enables businesses to create, operate and manage online stores including online sales, payments, inventory, and customer relationships all in one place and allowing customers to search, buy, and make payment for the services or products or services through the internet.

eCommerce platform is considered as the backbone of any online business, offering multiple tools and integrations to enhance the customer experience and streamline operations.

Some of the recognized and trending eCommerce platforms in the market that are specially designed for online selling and buying purposes include:

• Magento
• Shopify
• BigCommerce
• Woocommerce
• Opencart
• Salesforce Commerce Cloud

Business retailers empowered by Magento Development Services witness more sales growth at a lower total cost of ownership when compared to the other platforms.

Why Use An eCommerce Platform?

Brands using an eCommerce platform for their online presence benefit from N number of advantages including scalability, convenience, global reach, flexibility, security, data insights, customer relationships, automating processes, improved sales and revenue, competitive advantage, enhanced brand visibility, better inventory management, reduced costs and much more.

As your business grows, your eCommerce platform should be able to scale effortlessly and for that, you have to choose the best eCommerce platform for your business.

Want to talk more about this?

Connect with our experts today and get your best eCommerce solutions. Also, check out our case studies to learn how brands on Rock Technolabs have seen success.

Types Of ECommerce Platforms

Today there are various types of e-commerce businesses available to online businesses to suit every taste and size.

Let’s discover some crucial types of online e-commerce platforms available in the market:

Build Your E-commerce Platform

Build your own Ecommerce platform is the most preferred and common type of e-commerce platform, mainly designed for businesses looking to develop everything from the strict. This mainly attracts those businesses that like to control everything from design to features and functionality.

Traditional E-commerce Platform

Traditional Ecommerce platforms are a sort of software-as-a-service (SaaS) solution that gives you business with a predefined platform giving you the access to create the online store to the fullest.

The hosting service provider specifically hosts these e-commerce platforms, and businesses must pay a certain amount of money on every tenure (monthly or Annually) to continue using the platform.

Cloud E-commerce Platform

Cloud E-commerce platform is in high demand among various online businesses. This is basically hosted on the cloud, meaning everything from infrastructure, software, and data is stored closely. With this eCommerce platform, you do not have to worry about storage and can easily access it from anywhere, provided you have a stable internet connection.

Tips To Choose Best E-Commerce Platform For Your Business

There are countless e-commerce platform options, like Shopify and Magento, making it difficult to choose what’s best for business.

Let’s discuss some working tips to select the perfect eCommerce platform for your business:

Hosting And Platform

Criteria and tips for choosing the right eCommerce platform begin with determining the hosting options. First, you must understand hosting options, like whether you are counting on hosting the platform yourself or going with the hosted platform.

Opting for self-hosted assigns you higher customization and control over your online business. At the same time, it demands you to be equipped with technical skills to manage it easier than ever. When you choose a hosted platform, you do not require technical risks, but you might have to compromise with the customization and control.

Consider the Costs

Costing plays a major factor in selecting the right eCommerce platform. Cost doesn’t mean the store setup cost; you have to consider the costs for maintenance, upgrade, and support. Maintenance is essential to keep up with great performance and comes at a certain cost.

Besides that, you must consider several Ecommerce platform cost factors, which can go anything from upfront costs, subscription costs, and additional costing related to add-ons and customization.

Easy Integrations With Other Tools and Technologies

Choosing an e-commerce platform link amazon clone that allows easy integration with various tools and solutions is always good. Some integration possibilities may include payment gateways, automation tools, and shipping companies, and a list of integration goes along the way.

Touch every integration aspect with platforms and ensure you conveniently integrate with initial systems.

Better support system

Platform support is great in putting into practice the choice of the right eCommerce platform. There are instances when you have to go through the hassle of managing the platform, and that’s where reliable support does the magic for you.

The reliable platform support team will be to your rescue, offering round-the-clock support offering solutions to all your problems.

With magento 2 development services experts, you have experts available to deliver round-the-clock assistance.

Complying with the latest Security

Since everything is digital, especially when the case is with choosing the eCommerce platform. With it, there come some security risks. This is where the next probable tips security falls into place. The best reason to keep the security factor is because the eCommerce platform involves various financial transactions. Hence, you must join hands with an eCommerce platform that has the latest security protocols.

Scalability And Speed

Speed and scalability are the unsaid tips in determining the choice for an eCommerce platform. In the early stages, you might not be bothered much, but as the business grows, you expect an eCommerce platform that can easily handle peak traffic and sales.

Therefore, considering speed and scalability remains crucial in filing up for your business needs.

Payment Options

The Ecommerce platform you pick for your storefront should be capable enough of offering flexible payment options rather than operating traditionally with sole payment choice. The eCommerce platform must offer modern payment options, including PayPal, UPI, Credit Card/Debit Card, Bank Transfer, and more.

With the flexibility in payment options, you must value integration with payment gateway, transaction cost, and round-the-clock assistance for multiple currencies.

Order Management System (OMS)

The last and most important tip in choosing the eCommerce platform is placing the Order Management System, which can be a matter of success for your online stores.

With this system solution, you can organize managing orders, and it enables you to lend capacity to monitor orders, inventory, and complete orders conveniently.

While determining the order management system, you must take hold of features like real-time tracking and easy integration with shipping providers.

Hire Magento 2 developers with required skills and understanding is vital to compel your online store’s success.

Conclusion

There is uneven competition in the eCommerce world, but picking the right eCommerce platform can help you take your business to new heights of success.

If you are still struggling to tackle the hassle of Shopify and Magento Development services, we are here to help. Reach out to us, and you will enjoy world-class service.