Category: e-Commerce

Personalization has become one of the marketing buzzwords over the last few years. It is something that has become common place today. There are numerous ways to personalize your customer experience. From emails to chatbots, from personalized websites to augmented reality, the possibilities seem endless. However, it can also be confusing. When should you personalize…

Festivals come with a lot of zeal, not only in terms of excitement. But for exciting deals for customers and hope for the sellers. While customers look forward to discounts and offers, sellers must come with exciting deals. And, for a close look, holiday sale trends in 2022 are a must. In fact, recent consumer…

Last year, consumers spent a total of $10.7B on Cyber Monday, made it the biggest online shopping day of the year! With Christmas fast approaching, now is the time to start thinking about your holiday marketing strategy. This article contains information that will help marketers and retailers to create successful Cyber Monday campaigns. From finding…

eCommerce, also known as online shopping, is the act of selling or buying products or services on the internet. You can save time and money by using ecommerce as opposed to old-school business methods like going to a store. With ecommerce, you can sell any product, and it’s also easier to find customers because there…

eCommerce Fashion industry is among the most important industries in the world and it accounts for a substantial share of the global economy. It is evident that eCommerce is growing rapidly after the pandemic. Every day more businesses are going digital and the competition in the niche markets is rising too. The tremendous growth of…

“Let’s go shopping!” Just a decade ago, when someone said these three magical words, they usually mean it and had plans to go out. They wandered to visit every retail store, try a different and new variety of products before purchasing, and returned home with a dozen of shopping bags. Today, one can do the…

It’s no surprise that most people prefer to shop online rather than in physical store. This is wonderful news for you as an eCommerce firm because your customers already purchase online. The bad news is that you’re less available to your clients if they have a query, which can easily cause you to lose potential…

For all the business owners who have a physical store, we have a question for you all of you!! With everything you have experienced in the last two years due to pandemics, will you still focus on selling products or services at storefront into 2022 or will you move to online Ecommerce stores after looking…

Sustainability and business need to go hand in hand nowadays. 2022 will likely bring a bigger focus as more governments, consumers, and brands around the world have been making a lot of efforts in becoming more sustainable and creating more sustainable environmental practices. For all eCommerce brands, sustainability should be on top priority to focus….